Leveraging data to better design mobility offerings

Transdev places innovation at the heart of its mobility offer, using data to enrich its transport solutions.

The challenge:

Transdev is committed to making innovative tools available to passenger customers, but also to meeting the challenges of Île-de-France Mobilités and the territories, in particular by optimizing the analysis of data on the territory, the network and passenger flows. The Group can thus meet the challenges of freer, more accessible and safer mobility.

The solution:

There are two concrete solutions for this:

  • MobiAdvisor, an innovative data analysis platform integrating a reverse ticketing algorithm to obtain a 360° view of network usage and mobility in territories.
  • MobiDesign, Transdev's approach to collaborative design of the mobility offer for a service ever more in tune with demand.
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